BAT Brasil works to inform the society about the health risks associated with tobacco consumption
BAT Brasil recognizes the health risks associated with consumption of tobacco products. It is not aimlessly that it is transparent in the disclosure of clear and relevant information so that adults make decisions consciously regarding the use of these products.
The company also believes that the risks are widely disclosed in many different ways for decades. BAT Brasil meets the regulatory requirements regarding this information and go beyond: voluntarily, produces and supports various studies on tobacco consumption.
The studies involve also risk reduction through the development of new products such as electronic cigarettes and other forms of vaporizers.
Cigarette is the most common form of tobacco consumption. However, it is also the one that has most associated risks. The burning of any plant - and not tobacco exclusively - produces thousands of new chemicals, and some of them toxic.
The conclusions about the risks of smoking were obtained from epidemiological studies that use statistics to analyze effects in large groups, rather than individuals.
Over the years, it was possible to identify consistently a higher incidence of certain diseases among smokers compared with nonsmokers. These studies also reported that the risks are reduced after quitting cigarette smoking.
Traditionally, epidemiology is used to identify associations that point to possible causes of a disease, showing the way to more detailed laboratory investigations. About cigarette consumption, however, the many laboratory investigations over the time were highly complex, so that science, so far, has not been able to identify biological mechanisms that explain the statistical results that link cigarette smoking to certain diseases.
Moreover, science also failed to determine which smokers shall develop a particular disease associated with the consumption of cigarettes and which shall not develop it, or what was the determining factor for their development, nor to specify if an individual has developed particular disease exclusively as a result of consumption of cigarettes. This is due in part to the fact that the diseases associated with tobacco consumption are multifactorial. This means that for these diseases there are several other factors - besides cigarette consumption - which can be associated to its development, such as obesity, eating habits, physical inactivity, environmental and occupational exposure, genetic and hereditary factors, exposure to other products, medical history and lifestyle. This is why it is stated not be possible to determine which of the risk factors involved was responsible for a particular disease, even because many diseases associated with tobacco consumption develop in people who never smoked.
The only way to avoid the health risk associated with smoking is not smoking and the best way to reduce these risks is to quit smoking.
BAT Brasil believes that all people are able to quit smoking, if they are really determined and motivated to do so. Statistics of world public health authorities show that millions of smokers around the world have stopped smoking without professional help, even before the existence of any medications to help quit smoking.
In some countries, there are more ex-smokers than smokers. This is the case of Brazil, according to a study released in 2015 by the Ministry of Health, 21% of the population declares former smokers, compared with 10.8% of smokers.
There are many known ways to stop smoking, such as nicotine replacement therapies. BAT Brasil believes that the most important factors for effective behavior change are the personal will and self-confidence of each individual.
Information on how to quit smoking are available in different sources, either by public authorities or private initiatives. The Ministry of Health, for example, provides a service to those who wish to stop smoking by telephone 136 (Dial Health) and its website.